The BTM Law Blog is where we keep community members up-to-date with the latest information regarding personal injury law, employment law, estate planning, family law, and legal issues relevant to small businesses. We also provide tips that will help you navigate the legal system more efficiently. If you have a question about a legal issue, there is a good chance that you will find your answer somewhere in our blog.
What makes a good trade-mark? If you were to sneeze, would you reach for a KLEENEX? Chances are that you may not actually be reaching for a KLEENEX but in fact just a regular tissue, perhaps from another brand, like…
Read More
Let's talk about what makes a good trade-mark. An instantly descriptive trade-mark like GREENLAWNZ (for a lawn care business) might sound appealing at first. It will catch the consumer's attention and they should easily be able to identify the wares…
Read More
According to a press release from the General Court of the European Union dated September 20, 2011, the former Soviet Coat of Arms can not be trade-marked in the European Union. The Coat of Arms and other former Soviet symbols…
Read More
The proper use of your trade-mark is critical to its defensibility and maintenance on the register. If it is not used properly, a third party is able to challenge it and strike it from the register (See my previous post…
Read More
How different can a corporate logo be but still be recognized? A few months ago, an interesting graphic study by Graham Smith placed corporate logos front and centre as Graham "un-evolved" them into collections of circles and colours. Surprisingly enough,…
Read More